Marijuana should be legalized or not Essay Example | Topics and Well Written Essays - 1750 words

Marijuana should be legalized or not - Essay Example It is very hard for authorities to reprimand a person for behavior that injures or harms only himself or herself (Clifford 23-26). According to philosophy, current regulation on drugs is unjustified and that some drugs such as marijuana that have been made illegal are treated like alcohol or tobacco. Marijuana should not be legalized despite the ethical implications associated with its use. Body The use of marijuana will lead to increased organized crime rates, corrupt governments, increased violence, and economic markets distortions. The social, economic, and political effects that substance abuse has had on the entire society are self-evident. For instance, a substantial number of Americans who succumb due to drug-related complications has soared. Direct health care costs have also increased to large extents. Besides, substance abuse cost Americans billions of dollars annually. Further, there is Low productivity in the U.S due to morbidity, which has adversely affected the American economy (Boschert 29). Drug- related crimes are the order of the day in U.S in that crime rate has tremendously heightened. Consequently, crime and law enforcement costs have been on the rise due to increases in use of illegal use of marijuana. This has invoked the American government to tighten up its belt in the fight against illicit drug and substance abuse. Psychoactive drugs have been incorporated in social events such as celebrations, religious ceremonies, and rites of passage. When discussing the issue of recreational drugs, it is sensible to talk about the harm associated with these drugs (Sabet 2009). Marijuana can be taken on regular basis with no ill basis but long-term exposure and intake of drugs is harmful. Majority of people die from drug induced causes such as organ damage, heart attack, and even overdose. In addition, there are some healths risks associated with marijuana drugs such as sexually transmitted diseases that arise from poor precautionary judgment. Apart from the self-inflicted harm, there is harm that is caused to others in society such as increased crime rate from users who cannot control their system since drugs consumed inhibits their legitimate decisions (Kilmer 39-42). Theft and muggings are commonly associated with addiction and women who are under the influence of drugs would engage in prostitution without their own convictions to do so. Children born in families where parents are drug user’s end up homeless while family resources are depleted. The idea of selling and using marijuana has both legal and moral issues. On one hand, if the government legalized the use of marijuana in society, we can deduce whether application of marijuana is immoral or not. If the law allows an individual to engage or do certain things, it does not mean that the person should do it. On the other hand, even if the use of marijuana is not morally acceptable we can question ourselves whether the use of such drugs is illegal or not. The law has many flaws in that it allows us to do many things that are immoral such as saying lies to other people (Boschert 32-34). The whole purpose and motive of marijuana is for the pleasure that they produce to the user. Search for pleasure comes natural to us as human beings. It is human nature that people are pleasure seeking and what makes life enjoyable is in pleasure of larger variety. There are pleasures in food, drugs, or romance. This way brain chemistry

(Marketing Report)write a marketing report in the role of the Essay

(Marketing Report)write a marketing report in the role of the consultant to the Board of The Birmingham Library - Essay Example It is a 360 degree approach in marketing which enables the marketer raise brand awareness and subsequently brand experience though various touch points. However, electronic marketing can only be successful if it is accompanies with strategies influencing the customer perception from different touch points also, such as print media, advertising, television, outdoor media, etc. In the present report, a situational analysis has been done. E- Marketing has been taken as a strategy for branding and promotions of the newly established library in Birmingham. The target customers fall in the age group of 18-25 years. Since this generation is mostly customer savvy and addicted to internet and other social media activities, using electronic marketing to target these customers will be of sustainable advantage. SOSTAC format have been applied for the development of situation, objectives and strategies. From the specified strategies, tactics, applications and action plans have been recommended. A proper control analysis has been done to identify the future issues and recommended future strategies to control them. Introduction The Library of Birmingham is the new library that has recently completed its construction. Upon completion, this will replace the Birmingham Central Library, based in Birmingham, United Kingdom. The Library of Birmingham is the new extension of the Central Library having modern technology and state of art infrastructure. The new library is a 188 million pounds project. The central library was completed in the year 1983 and was opened for public in the year 1984. Central library is considered as one of the most popular and visited libraries of the country. With the opening of the new library, many new services will be launched. Since it is completely new establishment, most of the products and features of the library will be ungraded and advanced. E-Marketing A description of electronic marketing will be use for digital technologies and electronic devic es in order to sell and promote products and services. According to authors like Xing et al (2004) and McQuitty and Peterrson (2000), the percentage of people accessing the internet and involving in online data gathering about products and services has grown over the years. Business has grown all over the world with the advent of electronic marketing (Joines, Scherer and Scheufele, 2003) and it will create huge marketing opportunity for the organisations (Pollack, 1999; Hoffman, 2000). Electronic marketing can also be defined as an online channel through with customers and marketers enter into a transaction phase for sale and purchase, which benefits both parties. According to Meuter et al, (2000) internet marketing can be explained as a virtual platform where services and products existing as digital information can be exchanged with the help of channels which are informative. In this type of media, people and groups create, share and exchange ideas and information through online c ommunities and networks (Mangold and Faulds, 2009). Electronic media is different from traditional media in many ways such as reach, quality, frequency,

Mental Development of Children with Down Syndrome

Mental Development of Children with Down Syndrome Down Syndrome Research Paper Brandon D. Coronado Learning and Cognition All psychology students, at some point during their studies, learn about the topic of mental development in children. However, students sometimes fail to learn how those with disabilities differ when it comes to mental development. The typical child’s development differ dramatically when compared to children with a development disability. One of a large number of developments disabilities is Down syndrome, where an individual learns and functions on a different level than others. Children with this developmental disability primarily differ in their cognitive development, socialization, education and attachment. Pamela May, author of Child Development in Practice: Responsive Teaching and Learning from Birth to Five defines cognitive development as â€Å"The mental process of knowing, including aspects such as awareness, perception, reasoning and judgment† (2011, 16). Jean Piaget, a recognized psychologist, expresses that development split among four phases; sensorimotor, preoperational, concrete operational and formal operational. As stated by Cicchetti and Beeghly (1990), adolescents with and those without disabilities experience the same stages. Nevertheless, adolescents with developmental disabilities are believed to proceed through these various phases gradually compared to other adolescents with no developmental disabilities (Hill McCune-Nicolich 1981). Within a study concluded by Hill and McCune-Nicolich’s, children with Down syndrome developed at a much slower rate within the preoperational phase when compared to children without Down syndrome. The group comprised of adolescents with Down syndrome generating outcomes consisting of a 50% failure in development throughout the preoperational stage measure against the group of children without the disability. This study parallels Cicchetti and Beeghly theory, observing slight to no differentiation throughout the sensorimotor stage however observed a delayed developmental pace regarding children with Down syndrome throughout the preoperational stage. What precisely triggers this obstruction in adolescents with Down syndrome? These adolescents are affected by a variation in their genotype. These persons possess an additional chromosome called trisomy-21, which influences their development. Down syndrome influences adolescents in every phase of development. Sanz, Menà ©ndez Rosique state, â€Å"This chromosomal disorder affects the development of physical structures, motor functioning, cognitive abilities and communicative skills in varying degrees† (2011, 488). Language functioning seemed to be difficult during the preoperational phase for adolescent’s affected by Down syndrome. Cicchetti and Beeghly describe that despite the fact that this struggle is associated with the disorder, Down syndrome adolescents tend to be placed in inadequate linguistic surroundings. Parents of affected adolescents stereotypically lower their expectancies of language abilities upon discovering their adolescent’s disorder. Cicchetti and Beeghly refer to a 1985 study by Mervis and Cardoso-Martins where mothers confessed that they were fearful their children influenced by Down syndrome would never learn to talk. Nevertheless, Leifer and Lewis conducted a study in 1984 exploring Down syndrome adolescents’ verbal skills in depth. The researchers recognized various characteristics of language which had not been exclusively considered in earlier studies. Researchers chose to study whether or not adolescents with Down syndrome will continue to struggle with conversational language versus grammatical/relational language. The researchers discovered that adolescents affected by Down syndrome were essentially superior at holding a conversation compared to adolescents without a disability. In regards to the information provide, there is confirmation proposing Down Syndrome adolescents possess superior social language skills compared to adolescents without the disability. Sanz, Menà ©ndez Rosique conducted a study in which, adolescents affected by Down syndrome were subjected to a verbal strengthening group or a physical strengthening group. Each type of constructive reinforcement impacted the adolescents. The adolescents produced more encouraging responses to verbal reinforcement versus the physical reinforcement. Why the adolescents favored verbal reinforcement is not entirely evident, nevertheless a trend was obvious. The adolescents flourished when presented with social praise for their accomplishments. However this is also true for unaffected adolescents as well, it is crucial for adolescent affected by Down syndrome. Their disorder triggers reservation in their actions as to whether what they are doing right or wrong on a steady basis. As a result, these adolescents function at a higher level when they are socialized through affirmative support. Conversely, in a study by Drash, Raver, Murrin Tudor (1989), adolescents affected by Down syndrome did not successfully socialize when presented constructive support alone. They combined visual examination into the constructive support. When measure against affirmative strengthening alone, the addition of visual examination generated more social interaction from the children. It becomes evident that adolescents affected by Down syndrome need much more stimulus than adolescents not affected in regards to socialization. Their cognitive delay limits them from entirely comprehending reinforcement alone. Visual encouragement permits their minds to adapt to a new idea and absorb it. This cultivates the question of whether or not special education classrooms are necessary for children with Down syndrome. Some suppose that normal education surroundings afford sufficient stimulus to adolescents affected with the disorder. On the other hand, in most cases the typical education surroundings are not adequate. There are specialists educating adolescents with cognitive delays such as those with Down syndrome. Special Education is a stand-alone discipline of study and cannot be anticipated from all that enter this particular teaching field. Special Education demands diverse methods and compassions compared to that of normal teachers. If an adolescent affected by Down syndrome were to be placed into the average classroom, the presence of an aid would be necessary. This poses funding issues as well as the adolescent’s parental trust. It is much more feasible to place these adolescents in special educational environments which possess several aids in addition to a se t pace of learning for each individual (Fidler Nadel, 2007). Fidler Nadel furthermore describe a â€Å"culture† in special needs classrooms where adolescents affected by Down syndrome can succeed. Countless adolescents requiring special needs flourish when surrounded by others who also differ from adolescents without disabilities. Nevertheless, adolescent’s parents frequently worry about the equal treatment and lack of socialization among unaffected children. This all differs among particular adolescents as well as the school they attend. Countless schools fashion an atmosphere in which adolescents requiring special needs possess the ability to interact with the other students at lunch, recess, homeroom, etc. Contrary to what Fidler Nadel explain, a study by Sobelman-Rosenthal, Biton, Klein (2009) examined children with Down syndrome in regular educational settings and compared to special education settings. Parents were questioned as to the setting they preferred for their child. Parents were divided into three groups: those who favored life-skills, those who favored academic success and those who favored social success. Generally, parents seemed to prefer regular educational setting. The parents perceived substantial developmental advances when their child was placed in a regular school environment. It is evident researchers have achieved contradictory outcomes. This is presumably due to the fact that every case differ from one another. Certain adolescents require additional help compared to others in addition certain special education programs are better than others. The answer is uncertain in regards to which educational settings more beneficial for an adolescent affected by Down syndrome since each setting possess there advantages and drawbacks. The safest thing for a parent to do is research individual surroundings in their school district and formulate an educated assessment from there (Fidler Nadel). The connection an adolescent affected by Down syndrome possesses regarding his or her mother also effects their mental development. â€Å"Communication between mother and infant occurs by many means: it employs facial expressions, gazing, whole body movements, gestures, speech, writing, and even crying â€Å"(Fiamenghi, Vedovato, Meirelles, Shimoda, 2010, 192). Adolescents require the ability to understand this interaction and in adolescents affected by Down syndrome it becomes difficult to understand if they comprehend the communication and its’ effects. Adolescents affected by Down syndrome occasionally require the development of a connection in diverse ways compared to unaffected children. The manner in which they do this is vital since it may possibly signify particular needs the child must have addressed that may not be exposed through clinical assessment. Nevertheless, since parents do not normally comprehend the syndrome entirely in earlier stages in their child’s life, they tend to be opposed in nearly all they do with their child. Parents regularly tend be afraid they are not caring for their child appropriately as a result become reluctant to do everything they would for an adolescent not affected by Down syndrome (Fiamenghi et al.) A study conducted in 2010 regarding collaborative behaviors in adolescents affected by Down syndrome with their mothers, three groups of behavior were recognized: Interaction, Invitation and Imitation. The outcomes specified that a sizeable amount of these behaviors benefited however quality is what made the significant differences in the adolescent’s emotional attachment. Down syndrome adolescents depend on on these behaviors for the reason that it aids them mentally develop. It is considerably simpler for them to mimic somebody they trust for example their mother or father, in contrast to merely learning these behaviors as they grow. The greater quality the imitation is in addition to interaction obtained throughout their earlier ages, the greater articulated constructive behavior as they grow up. The reasoning behind this is due to their cognitive delay becomes more prevalent with age. They have a scarcity of a particular characteristic of cognition that other adolescents p ossess, consequently these interactions become significant in demonstrating to them how to behave (Fiamenghi et al.) A study conducted in 1999 investigated bonding behaviors in 53 children aged 14-30 months. The children were exposed to a â€Å"Strange Situation† where an unfamiliar person would come into the room and the parent would leave. Their response to the parent leaving was then observed. They established that although attachment is exceptionally significant with Down syndrome children, it is not necessary to grant considerably more consideration than in children not affected by Down syndrome. The researchers discovered that parents should be mindful of however no additional action can counteract the child from theoretically suffering from attachment issues. Parents should approach attachment the exact same way as if their child was not effected by Down syndrome (Atkinson, Chisholm, Scott, Goldberg, Vaughn, Blackwell, Tam). Atkinson et al. findings vary marginally from Fiamenghi et al. nonetheless they equally possess similarities as well. Both research groups distinguish the significance of attachment in adolescents affected by Down syndrome. It appears Atkinson et al. would approve of Fiamenghi et al. findings that quality is the predicting factor, not quantity. Since each study exhibited the interactional significance between the parent and adolescents affected by Down syndrome, additional research on the topic possess the probability of making momentous advances in both psychology and special education. Although there are numerous means where adolescents affected by Down syndrome and adolescents without any developmental ailments can relate, there are still several variances in their mental development in which we must account for. The main variances are comprised of cognition, socialization, education and attachment. Cognition deals with their development through the stages of learning and comprehension. Socialization is a strength many children with Down syndrome possess. Their ability to dive in to any conversation is remarkable. Education is and most likely will continue to be an issue for all families with children affected by developmental disabilities. Each program differs so greatly that there simply cannot be one assumption made. Finally, the way in which they develop an attachment with their mothers can be critical but not any more so than children not inflicted by a disability. Down syndrome can present many obstacles for the child as well as the family, but there is no r eason they cannot live a life as fulfilling and exciting as the rest of us. References Atkinson, L., Chisholm, V. C., Scott, B., Goldberg, S., Vaughn, B. E., Blackwell, J., Tam, F. (1999). Maternal sensitivity, child functional level, and attachment in Down syndrome. Monographs Of The Society For Research In Child Development, 64(3), 45-66. doi:10.1111/1540-5834.00033 Cicchetti, D., Beeghly, M. (1990). Children with Down syndrome: A developmental  perspective. New York, NY US: Cambridge University Press. doi:10.1017/CBO9780511581786 Drash, P. W., Raver, S. A., Murrin, M. R., Tudor, R. M. (1989). Three procedures for  increasing vocal response to therapist prompt in infants and children with Down syndrome. American Journal On Mental Retardation, 94(1), 64-73. Fiamenghi, G. A., Vedovato, A. G., Meirelles, M. C., Shimoda, M. E. (2010). Mothers  interaction with their disabled infants: Two case studies. Journal Of Reproductive And Infant Psychology, 28(2), 191-199. doi:10.1080/02646830903295042 Fidler, D. J., Nadel, L. (2007). Education and children with Down syndrome:  Neuroscience, development, and intervention. Mental Retardation And Developmental Disabilities Research Reviews, 13(3), 262-271. doi:10.1002/mrdd.20166 Hill, P. M., McCune-Nicolich, L. (1981). Pretend play and patterns of cognition in  Downs syndrome children. Child Development, 52(2), 611-617. doi:10.2307/1129181 Leifer, J. S., Lewis, M. (1984). Acquisition of conversational response skills by  young Down syndrome and nonretarded young children. American Journal Of Mental Deficiency, 88(6), 610-618. May, P. (2011). Child development in practice: Responsive teaching and learning  from birth to five. New York: Routledge. Mervis, C. B., Cardoso-Martins, C. (1984). Transition from sensorimotor Stage 5 to  Stage 6 by Down syndrome children: A response to Gibson. American Journal Of Mental Deficiency, 89(1), 99-102. Sanz, T., Menà ©ndez, J., Rosique, T. (2011). Study of different social rewards used in  Downs syndrome childrens early stimulation. Early Child Development And Care, 181(4), 487-492. doi:10.1080/03004430903507159 Sobelman-Rosenthal, V., Biton, E., Klein, P. S. (2009). Parental satisfaction with  special education versus mainstream education for children with Down Syndrome. Megamot, 46(3), 419-438.

A Clean, Well-Lighted Place :: essays research papers fc

Ernest Miller Hemingway was born in Oak Park, Illinois July 21, 1898. He died in 1961 at the age of 63. Hemingway is known to be one of the most influential writers of the twentieth century. He has written more than one hundred short fiction stories, many of them are well known around the world. Some of these short stories have had just as powerful an impact as his novels. As a young man, Hemingway left his hometown in Illinois to go to Europe, where he worked for the Red Cross during World War I. His time spent there inspired him to write some of his most famous novels, most of which spoke of the horrors of the war. For instance, â€Å"A Clean, Well-Lighted Place† by Ernest Hemingway is a short story that focuses on three different age groups and their varying views on life. By analyzing the three different points of view, we see Hemingway’s perspective of an old man. The story is about an old man that every so often, sits in a very clean bar, drinks away at two o’clock in the morning and is the last one to leave. There are three waiters: one is a young man, one is an older gentleman, and the last is a very old man. All the waiters see him in a different way based on their ages. Furthermore, Ernest Hemingway had a different style of writing than the other authors of his time. "The Sun Also Rises is the book that established Hemingway as a literary force and it introduced the world to the Lost Generation" (5). The Lost Generation is referred to as the â€Å"disillusioned that fought in the war†. "Two of the novel's main characters, Lady Brett Ashley and Jake Barnes, typify the Lost Generation" (1). "This book has a lot of thematic issues, but the reader really needs to think to be able to pick up on all of them" (2). Friendship, stoicism, and natural grace under pressure are offered as the values that matter in an otherwise amoral often-senseless world (1). "His mind is set on writing only" (3). The only thing Hemingway thought about was writing and finishing The Sun Also Rises. "The writing is as strong and powerful as a swift kick to the head" (4). This quote is referring to Hemingway's strong and com plex style of writing. "Hemingway writes about the dreariness of everyday life but it is interesting at the emphasis on drinking during the age of prohibition" (3).

Lufthansa Austrian Airlines Takeover Essay

Taking a brief look on the economic development in Europe up to the year 2008 reveals high GDP growth rates and reminds us about the times of prosperity that we almost all so nostalgically recall. But Austrian Airlines have never seen any boom in revenues, profits and the number of transported passengers. This alone is a reason for big concern as airlines have never been a counter-cyclical business. If the company is unable to sustain itself in the times of prosperity what loss will they carry in the books in the times of economic downswing? Finding a powerful strategic partner seems like inevitable for the Austrian company. In 2008 Austrian Airlines was the 11th biggest airlines in Europe with 10,7 million passengers and 2,5â‚ ¬ billion in revenues. On the other side Lufthansa has 7 times more passengers and makes 10 times more money in revenues. Putting these two categories into relation shows how company? s size creates numerous benefits, particularly financial ones. In 2008 Austrian Airlines had revenue of 233â‚ ¬ per passenger while Lufthansa attained 357â‚ ¬ per passenger. Now it is obvious how size matters and that synergies create great cost-cutting potential and increase profitability. If Lufthansa manages to bring Austrian Airlines to its own level of profitability they would have EBIT of 140â‚ ¬ million if the expenses and passenger number stay on 2008 levels. Not to mention the strategic benefits of this acquisition, and probable Lufthansa? s ability to make use of synergy effects i. e. to cut costs and sell even more flight tickets thanks to wide-spread sales offices all over the world. Acquiring Austrian Airlines proves as lucrative for a Lufthansa if they transform the company and as a good deal for current shareholders who can count on even more losses if Austrian Airlines decide to pursue stand-alone strategy which means that they will eventually lose all the capital they put up . This simple analysis show why did consolidation wave in airlines industry pick up on speed. It really seems that main task for carriers is to get big as fast as they can or to face with a demise of their business. Immediate recapitalization of Austrian Airlines in the amount of 500â‚ ¬ million just supports above statement as even the biggest European airline would be unable to cover such a huge accumulated loss if it weren? t for the help of the Austrian government and the European Union. Lufthansa plans to take advantage of the Austrian Airlines? geographic location and their know-how and expertise in CEE and Middle East. After the fall of communism in Europe Austria has played a crucial role as a gateway to Eastern and Southeastern Europe. Austrian Airlines took its business one step further and established new core market in the Middle East. For an international company like Lufthansa Austrian Airlines represents a cornerstone in the expansion towards Middle Eastern and Asian markets. Austrian Airlines is a first mover in CEE and Middle East and a market leader with 61 destinations in the region whose expertise in the Eastern markets will be of a great use ones Lufthansa decides to go East more aggressively as Austrian Airlines will share their core competence with the group. Cutting overlapping flights and optimization of its joint offer and sales activities will improve Austrian Airlines business activity right away. Further developing of Austrian? s successful hub system at Vienna airport will also bring positive effects in the long run. Since Lufthansa and Austrian Airlines are old partners within the framework of the Star Alliance and they know each other very well integration in the Lufthansa Group should play out without major obstacles. Companies cooperated within the context of a bilateral joint venture for Austrian-German flight traffic as well as in the important foreign markets of Switzerland and Brussels. Even their technical services have been cooperating closely and that is also one of the reasons why Austrian executives have trust in Lufthansa and why did they choose exactly Lufthansa among 12 initial bidders. Companies expect to be able to exploit extensive synergies and assess these to amount to 40â‚ ¬ million in cost savings and additional revenues. Apart from all this, Lufthansa has assured Austrian Airlines that they will be granted extensive autonomy within the group and that they will preserve their Austrian identity which stands for quality and Austrian hospitality. Vienna will remain the hub of all flight operations, so that Austria will continue to feature very good international flight connections. Its central position in the heart of Europe made it easier for Lufthansa to grant them autonomy. No major downsizing of the fleet is planned which would be unthinkable if they wanted to pursue stand-alone strategy. On an organizational level, Austrian Airlines will operate as a profit center within the Lufthansa Group what represents a great incentive to get out of the red once and for all. As a part of Lufthansa Group Austrian Airlines will easier protect its position on the market if the recession hits the economy in 2009 because smaller carriers which are not supported by a strong corporate parent will struggle with insufficient resources and declining passenger numbers. As it will soon become apparent, Austrian Airlines shareholders, especially Republic of Austria, will sign a great deal if transaction proceeds. Keeping independence among the group, operating under its distinguishing identity while improving quality and profitability of its services sounds almost incredible for the company which could declare bankruptcy if it weren? t for its strategic partner. Considering current situation both sides could profit from the transaction. Moreover, the integration in the Lufthansa Group will provide Austrian Airlines with access to new passenger flows and enable them to more effectively build up international brand awareness and be Austrian ambassador all over the world which will strengthen their business model. Lufthansa? s worldwide presence, their size, lobbying power and relationship with gasoline sellers will be of great help to Austrian Airlines. In the light of the bleak economic prospect for 2009 Austrian Airlines can focus on their core business knowing that Lufthansa watches their back. This strategy could work well as Austrian Airlines received numerous awards in 2008 including the so-called â€Å"Oscars† of the industry and a first place ranking as the best airline in Europe according to a survey carried out by â€Å"Capital† magazine. Austrian Airlines have a reliability rate of over 99. % and is among top five most punctual carriers in Europe and could improve Lufthansa? s business model too by sharing their expertise. A fully restructured Austrian Airlines will be forced to become a thriving member of the Lufthansa Group once the company is aware that the Republic of Austria will not back them up if anything goes down the drain. Concerning a history of mutual cooperation between Lufthansa and Austrian Airlines executives in charge need to be particularly careful to avoid accusations of conflicting self-interest as these may arise due to close ties between two companies. Since there were 11 other bidders at the start and Lufthansa was chosen in the end both parties need to be adequately informed about all facts relevant to this transaction so that they can clearly explain why is this transaction undisputedly the best possible solution for both sides. Considering that Lufthansa is taking over a company which made huge losses in the past years and whose balance sheet reveals equity ratio of just 11% (which is appalling even for a bank) strategic rationale needs to be explained clearly and concisely together with all future advantages because otherwise someone could think acquisition is completely irrational. Even after the restructuring aid Austrian Airlines will remain highly indebted and Lufthansa? s executives have to justify their reasoning by outlining benefits. Transaction Overview After signing initial agreements (CA;LOI) which provide a foundation for any further steps, Framework Agreement is often cited in the underlying Voluntary Public Offer. Basic arrangements between parties should be outlined in the letter of intent and then once more stipulated in the Framework Agreement. The underlying Voluntary Public Takeover offer stipulates conditions precedent which are to be fulfilled before closing. From that reason they all represent potential deal-breakers since there is a possibility that some of them will not be fulfilled. According to Framework Agreement an extraordinary shareholders meeting will be called just before the closing of the Share Purchase Agreement so that recapitalization can be authorized, new supervisory board appointed and articles of association amended. In order to mitigate any negative impact of information leakage on the transaction Lufthansa and Austrian Airlines had signed a confidentiality agreement. Both parties are obliged to use confidential information just for the purposes of the ongoing transaction and will not disclose any information to the third parties in order not to bring any company in an unfavorable position. Letter of intent is a second important document signed which outlines Lufthansa? intentions and give an overview of the basic transaction, purchase price, determines break-up fee and division of costs incurred as well as court under which jurisdiction any disputes will be solved. For Lufthansa it is of extreme importance to include an exclusive dealing clause so that Austrian Airlines obliges to negotiate just with Lufthansa and no one else at the time. Since Lufthansa plans to take over a company in an extremely bad shape it would be inappropriate of Austrian Airlines not to bring in all their energy and foc us to close the deal. Letter of intention needs to include details about a stake purchase and subsequent mandatory public offer. The details of the purchase price (maximum 4,49â‚ ¬ per share) should also be included i. e. the price paid for the 41,56 % of shares held by Osterreichische Industrieholding AG which includes the details on the earn-out option (under which conditions will Lufthansa pay an amount of up to 162â‚ ¬ million depending on Austrian Airlines? future economic performance and on the outperformance of the Lufthansa? s share price). It should also stipulate the conditions of the offer given to a minor shareholders so that Lufthansa holds at least 75% of the permanent voting shares (without consideration of the treasury shares) in Austrian Airlines after the end of the initial acceptance period. Lufhansa? s intention to fully take over Austrian Airlines should be clearly pointed out particularly their wish to acquire 90% of all shares so that they can launch a squeeze-out. The important conditions precedent should be included in the Letter of Intent. Approval by the competent antitrust authorities in the European Union and other countries should be right away designated as â€Å"conditio sine qua non†. Approval of the restructuring aid is also deemed as extremely important and it should be stipulated in the Letter of Intent as 500â‚ ¬ million granted by the state of Austria and the European Union are absolutely necessary to compensate for the negative shareholder value of Austrian Airlines and make Lufthansa willing to take them over. Recapitalization will also further dilute the free float shareholders making it easier for Lufthansa to launch a squeeze-out procedure. Letter of intent should also arrange who bears the break-up cost in the case of a regulatory disapproval. This is seen as one of the major risk since Lufthansa and Austrian Airlines partly operate the same lines and consolidation would lead to a further concentration of power. Considering negative financial results of the Austrian Airlines letter of intent should already include frame of the future executive structure while definitive agreement should include exact top-management structure in the Austrian Airlines which will facilitate integration in the Lufthansa group and turn around the profitability. Since Shareholders Agreement of Austrian Airlines syndicate had already dealt with issue it might be a bit cumbersome renegotiating it. Letter of intent should also state that Lufthansa has no intention whatsoever to dismantle Austrian Airlines i. e. that brand, headquarters and route network favoring Austrian national interests will be kept. Lufthansa should try to avoid the matter of employment until the very end (final agreement) so that they are not bound by pre-signed clauses once they negotiate the final contract because restructuring of the Austrian Airlines is necessary by all means. Considering that Lufthansa is the biggest European airline company it the approval of antitrust authorities will not come smoothly. Second condition precedent, approval of 500â‚ ¬ million is not deemed as problematic as this pay-out coincides with Austrian national interests to preserve a national carrier which serves its interest. (Besides it wouldn? t make almost any sense for the European Union to grant the acquisition but rejects the aid. ) Acquiring Austrian Airlines will only increase Lufthansa? s size and market power. Holding such a dominant position could incite abusing it e. g. by charging unfair prices or refusing to innovate. This horizontal agreement will put competition in an unfavorable position but on the other hand Lufthansa can argue that consolidation in the European airline industry is inevitable. However, only consolidation will ensure survival of the European airlines in the long run, fragmented market structure leaves them susceptible to either bankruptcy or takeover by Asian od American airlines who are fortunately by law not allowed to be major shareholders. Since regulation is the real obstacle to consolidation alliances in Europe prevail. Unfavorable circumstance is also the fact that at the time of this pending transaction Lufthansa bought a big chunk of Brussels Air. The regulators will certainly not like that. Like in any deal representations and warranties play an important role as they typically make up the largest part of the share purchase agreement. They have an informational, protective and supportive role in the transaction . Austrian Airline? epresentations and warranties, coupled with the Lufthansa’s due diligence, enable Lufthansa to learn as much as possible about the business prior to signing the definitive acquisition agreement. Second, they are protective. This is crucial for Lufthansa who acquires highly indebted company which value without restructuring aid is negative. The seller’s representations and warranties provide mechanism for the Lufthansa to step back or possibly to renegotiate the terms of ac quisition. The second major feature of merger the agreement is the inclusion of various pre-closing covenants, or promises to do something or not do something during the period between the signing of the acquisition agreement and the closing. Generally, covenants should be absolute and Lufthansa? s goal is that none material changes take place until the closing and that business condition does not aggravate in any respect because if such events took place it would mean that they overpaid. The reasoning behind the indemnification is the same. One should emphasize the importance of reps and warranties relating to financial statements (compliance with accounting standards) , taxes and employees (manager contracts, severance terms and compensations) and no pending litigations which breech would surely threaten the envisaged transaction. The role of all above named provisions is risk minimization and these provision should also act as an incentive for a fair dealing.

Teaching Gifted and Talented Students

Many educators have become well-versed in modifying the regular classroom curriculum to meet the needs of students with disabilities. Educators are not as experienced, however, in meeting the instructional needs of high-ability students. In a growing number of states, revisions in regulations pertaining to gifted and talented students are requiring that high-ability students, previously served in part-time pull-out programs, must also receive appropriate instruction within the context of their regular classrooms. For example, in Kentucky, high-ability students can no longer be viewed as sufficiently served by a once-monthly or once-weekly program. These students have educational needs that must be met daily, just as students with disabilities have. Many regular education teachers report that meeting the needs of high-ability students equals and often exceeds the challenges of integrating disabled students in their classrooms. High-ability students can be delightful, but they can also be demanding, impatient, perfectionistic, sarcastic, and disruptive. In addition, few regular education teachers have received sufficient training in issues related to gifted and talented education. Before teachers can develop appropriate instructional strategies to meet the needs of high-ability students, they must recognize the value of such efforts. For many educators, services to gifted and talented students may seem to be elitist. However, public education is founded on the belief that all students (including those with high abilities) have the right to instruction appropriate to their needs. Gifted and talented students, like all students, should learn something new every day. General Strategies for Modifying the Curriculum The objectives for modifying standard curricula for high-ability students include: meeting the learning capacity of the students, meeting the students’ rapid rates of learning in all or some areas of study, and providing time and resources so that students can pursue areas of special interest. In order to modify standard curricula for high-ability students, Lois Roets (1993) proposed three options: lesson modifications, ssignment modifications, and scheduling modifications. Lessons can be modified through acceleration or enrichment of content. Assignments can be modified through reducing regular classroom work or providing alternate assignments. Scheduling options include providing opportunities for high-ability students to work individually through independent study, shared learning in homogeneous groupings with peers of similar ability and in terests, and participation in heterogeneous groupings of mixed-ability students. Lesson Modifications. One way teachers can extend or enrich the content they present is by asking open-ended questions. Such questions stimulate higher order thinking skills and give students opportunities to consider and express personal opinions. Open-ended questions require thinking skills such as comparison, synthesis, insight, judgment, hypothesis, conjecture, and assimilation. Such questions can also increase student awareness of current events. Open-ended questions should be included in both class discussions and assignments. They can also be used as stimulation for the opening or conclusion of a lesson. Another strategy for lesson modification developed by Susan Winebrenner (1992) is to use Bloom’s taxonomy of six levels of thinking to develop lesson content. Bloom’s model implies that the â€Å"lower† levels (knowledge, comprehension, and application) require more literal and less complex thinking than the â€Å"higher† levels (analysis, evaluation, and synthesis). Teachers are encouraged to develop thematic units with activities for students at all ability levels. This strategy involves four steps. Teachers first choose a theme that can incorporate learning objectives from several different subject areas. Secondly, teachers identify 6 to 10 key concepts or instructional objectives. Third, they determine which learner outcomes or grade-level competencies will be targeted for the unit. Finally, they design instructional activities to cover each of the six levels of thinking. Assignment Modifications High-ability students are often expected to complete assignments that they find boring or irrelevant because they represent no new learning for them. Allowing them to reduce or skip standard assignments in order to acquire time to pursue alternate assignments or independent projects is called urriculum compacting. The curriculum for a gifted student should be compacted in those areas that represent his or her strengths. When students â€Å"buy time† for enrichment or alternate activities, they should use that time to capitalize on their strengths, rather than to improve skills in weaker subjects. For example, a student advanced in math should have a compacted curriculum in that area w ith opportunities given for enriched study in mathematics. The first step in compacting the curriculum is determining the need to do so. A student is a candidate for compacting if he or she regularly finishes assignments quickly and correctly, consistently scores high on tests related to the modified area, or demonstrates high ability through individualized assessment, but not daily classwork (i. e. , he or she is gifted, but unmotivated for the standard curriculum). The second step in compacting the curriculum is to create a written plan outlining which, if any, regular assignments will be completed and what alternate activities will be accomplished. A time frame for the plan should also be determined. Modification plans can be limited to a few days (i. e. , length of lesson or chapter) or extend over the course of an entire school year. Alternate assignments for high-ability students can either be projects related to the modified area of study that extend the curriculum, or they can be independent projects that are chosen based on students’ individual interests. Winebrenner (1992) described a strategy in which students use written independent study contracts to research topics of interest to become â€Å"resident experts. † The students and teacher decide upon a description and the criteria for evaluating each project. A deadline is determined, and by that date, each student must share his or her project with the entire class. Before choosing their projects, students are also given time to browse various areas of interest. After completing compacted work, students are allowed to look through research materials to explore various topics. A deadline for choosing a topic for independent projects is also given to the students to limit their browsing time. Scheduling Modifications Cooperative learning through traditional heterogeneous groups is often counterproductive for high-ability students. When the learning task involves a great deal of drill and practice, these students often end up doing more teaching than learning. When placed in homogeneous cooperative learning groups, however, gifted students can derive significant learning benefits. This does not mean that high-ability students should never participate in heterogeneous cooperative learning groups. Rather, groupings should be chosen based on the task that is being assigned. When the task includes drill and practice, such as math computation or answering comprehension questions about a novel, gifted students should be grouped together and given a more complex task. When the task includes critical thinking, gifted students should be part of heterogeneous groups to stimulate discussions. Open-ended activities are excellent choices for heterogeneous groupings. Cluster grouping of high-ability students in the same classroom is another option for meeting the needs of gifted students in the regular classroom. The traditional method of assigning students to classes has often been to divide the high-ability students equally among the available classes so each teacher would have his or her â€Å"fair share. Under this system, however, each teacher must develop strategies for modifying the curriculum to meet the needs of the advanced students. With cluster grouping, four to six high-ability students are placed in the same classroom. This system allows the students to learn with and from each other and reduces the need for multiple teachers to develop appropriate instructional modifications. Case Studies The following case studies describe how the curric ulum was modified for three academically able students. Mark Mark entered first grade reading at a fourth-grade level. He had mastered math concepts that challenged his first-grade peers. He was placed in a second-grade class for math instruction and in a third-grade class for reading and spelling instruction. Despite these opportunities, Mark was always the first to finish assignments and spent the majority of his school day reading library books or playing computer games. His parents and teacher were concerned that he was not sufficiently challenged, but as a 6-year-old, he was too young to participate in the district’s pull-out gifted program. They were also concerned that he was having difficulty developing friendships in his classroom since he spent much of the day apart from his homeroom peers. A request for consultation was made to the school psychologist. With input from Mark’s parents and teachers, an independent study contract was developed for Mark to channel his high reading abilities toward study in a specific area. After browsing for a week, he chose dinosaurs as his project area. Mark then narrowed his focus to the Jurassic Period and decided to create a classroom reference book complete with pictures he drew. When he completed his daily work, Mark researched his topic area and worked on his project. When completed, Mark’s teacher asked him to share his project with his classmates. Because he had chosen a topic of high interest to his peers, Mark’s status as â€Å"resident expert† on dinosaurs made him attractive to his classmates. Mark’s teacher encouraged these budding friendships by asking the other students to bring dinosaur toys and books from home to share with the class during the following weeks. Katrina Katrina’s parents chose to move her from a private school to public school at the end of her third-grade year. Following the advice of the private school staff, Katrina’s parents enrolled her in a second year of third grade at the public school due to reported weaknesses in reading and written expression. After a few weeks of school, Katrina’s teacher approached the school psychologist with her concern that retention may not have been in Katrina’s best interest. The teacher reported that Katrina was performing on grade level in all areas and demonstrated high-ability math skills. Upon meeting with Katrina’s parents, however, they expressed the desire to keep her in the third grade. They felt that Katrina had suffered no harmful effects from the retention since it involved a move to a new school with different peers. Further, Katrina’s parents reported that she felt very comfortable and successful in her classroom. Although the committee decided to keep Katrina in the third grade, they developed a compacted curriculum for her in the area of math. A contract was written specifying modifications for Katrina in the regular class math curriculum. She was required to complete half of the assignments given to her peers, as long as she did so with 90% or higher accuracy. When finished with her modified assignment, Katrina then used her time earned through compacting for enriched study in mathematics. The committee was careful to avoid presenting material to Katrina that she would study in the future to avoid the possibility of repetition. Instead, an enriched program of study was developed that emphasized critical thinking and problem solving related to the addition and subtraction being taught in her classroom. Katrina’s contract included several choices of activities, any of which she could choose to do on a given day, such as creating story problems for the class to solve, drawing pictures or using manipulatives to demonstrate calculation problems, or activities involving measuring, classifying, estimating, and graphing. Katrina’s teacher would present a specific activity choice in these areas that extended and enriched the basic concepts being taught to the class as a whole. With these modifications, Katrina's advanced skills in math were addressed. Her parents and teacher judged her school year a success, and Katrina made an easy transition to fourth grade, where she was able to work on grade-level material with an average level of accuracy in all areas. Adam Adam demonstrated a very high spoken vocabulary and advanced ideas when participating in class. He completed few of his assignments, though, and showed strong resistance to putting pencil to paper despite obvious high abilities. He was able to read orally at a level 2 years above his fourth-grade status and could perform multidigit calculation problems mentally. However, in the classroom, Adam demonstrated task avoidance and disruptive behaviors. His teacher and parents were frustrated by his lack of work output and behavior problems, and they sought assistance from the school psychologist. In interviewing Adam, the psychologist found that he did not see the need to put on paper answers he already knew. It seemed likely that Adam’s behavior problems were related to boredom and frustration. To test this theory, the psychologist recommended the use of Winebrenner's (1992) â€Å"Most Difficult First† strategy. With this strategy, the teacher identifies the most difficult portion of an assignment and the student is allowed to attempt that portion of the assignment first. If he or she completes it with 100% accuracy, the student is excused from the remainder of the assignment and allowed to use his or her free time to pursue an alternate activity. Adam was resistant to this strategy at first, but he quickly saw its advantages and began completing those assignments that were modified using the strategy. With guidance from the school psychologist, Adam’s teacher then extended modifications to include pretesting and compacting opportunities across the curriculum. Adam used his time earned from compacting to pursue independent projects and recreational reading, and his behavior problems decreased accordingly. Conclusion The focus of educational services for high-ability students is shifting to the regular classroom. While this expansion of services to the regular classroom is a welcome recognition of the need to challenge high-ability students all day, every day, this initiative also brings with it a significant need to train regular education teachers. Support staff such as educators of gifted and talented students and school psychologists must learn to become effective consultants to assist regular classroom teachers in applying instructional strategies appropriate for meeting the needs of high-ability students References Roets, L. (1993). Modifying standard curriculum for high ability students. New Sharon, IA: Leadership Publishers. Winebrenner, S. (1992). Teaching gifted kids in the regular classroom. Minneapolis, MN: Free Spirit. One of the biggest complaints that teachers hear from truly gifted students is that instead of having different or more challenging work, they simply have more of the same work every other student is assigned. For most parents, it is difficult to understand the difference. They see their child who can write and read well, and who can do math calculations easily and quickly and think that by having twice as much homework, the student's needs are being served. Unfortunately, they are wrong. While there has been a significant push to improve the lot of students with disabilities, programs for the truly gifted student are often left to their own devices. Without training and supervision, some teachers will be intimidated by their precocious class and rather than opening doors to more advanced insight, will simply load students down with what amounts to busy work. A child who already knows how to read and write well, probably should not be burdened with basic grammar exercises. Instead, this student should be reading for research and writing essays. This isn't beyond the scope of truly gifted children as young as nine or ten. But with funding cut at every turn and demands being made on public schools to provide services beyond the scope of mere education, too often G/T programs are left to their own devices. The solution lies in the intervention of parents and the interest of the community at large. This is the point where mentors from various professions can spark a bored but talented student to the next level. Imagine how much more interesting a talk about cancer cells would be from a visiting oncologist. People in the community are often more than willing to help, but it takes more than just teachers making the request. Parents have to get involved. Quite often parents are the first to notice their child's abilities. Some schools will try to put off testing or divert attention, but the parent needs to be their child's advocate. Students are legally entitled to and schools are federally mandated to offer programs for students according to their abilities. This means that gifted children deserve and should receive educational work commensurate with their abilities. Don't take no for an answer. Parental involvement can be a double-edged sword. Gifted programs need parents to push school districts to offer and support programs for gifted students that go past minimum standards. Without parental pressure, districts will ignore programs and allow them to atrophy. But it is also important that the need for parents to view their children as gifted isn't allowed to drive the enrollment of the program. In some district, testing for admission has become a tug of war for parents to get their children into programs viewed as having better teachers or lower enrollment. While any gifted student should be encouraged to take more challenging courses, it is a mistake to simply place a student into a program. It is also a mistake to water down curriculum in order to raise enrollment in advanced classes. Students need to be in programs that fit. Some students are good across the board learners and will be in language arts, science and math programs; other students have abilities in just math or just language arts. Make sure your student is in classes that fit his or her needs. Many parents make the mistake of thinking that having a child in a G/T program of classes is a ticket to academic success. That isn't really the case. Students in advanced classes suffer from some of the same problems that students in regular classes endure. And students in gifted classes have been known to fail. Failure is seen as anathema for most parents, but especially those of gifted students. Their first reaction is to blame the teacher or the school. Sometimes that action is justified, but just as often students make the choice to fail. Sometimes the decision to fail is an attempt to fit into the prevailing social structure of the school. Gifted students sometimes have difficulty dealing with their peers and will â€Å"dumb down† in order to fit in. Other times, learning disabilities such as ADD or anxiety will create situations in which the gifted student has problems processing or completing work. This doesn't mean the student doesn't deserve to be in an advanced program; it means that the student's educational disabilities need assistance in much the same way that a nearsighted student needs glasses to see the board. It's a balancing act. One of the biggest hurdles gifted students face is the social acceptance within the school. In some schools being in the gifted program is a mark of excellence. In others, it labels you as a nerd and causes problems that can be difficult for a shy or immature student to overcome. Teachers and parents should always monitor their student for situations where they are settling for lower recognition in order to avoid confrontation or bullying. This is especially a problem for some minority students and needs parental intervention and outside activities in church or the community in order to give the student a social support structure. Students such as this thrive in activities such as Boy Scouts, Girl Scouts, church service, community volunteer programs and other activities that require a level of independence. By having a group of friends outside of school, the gifted student won't feel the need to mitigate their own achievements in the classroom in order to keep friends. Finally, and this is a very hard situation, parents have to learn to separate their personal needs from the accomplishments of their child. It's very easy to look at the kid who does math and science well and try to push them into a program for Med school. Don't do it. Gifted kids learn quickly, but they also suffer from the same false starts and lagging development that other kids experience. The failure or success of your gifted child belongs to them. And if that is the case, parents have to develop a hands off policy towards homework and projects. Teachers can spot the project where Mom or Dad tweaked something here or added something there. By intervening on such projects, parents dilute the learning experience and undermine their child's self-confidence. Gifted children often have self-doubt because they are doing things that are months or sometimes years beyond their peers. Don't exacerbate that by taking over the learning experience. Gifted children can offer a great deal of joy, but they are also a huge challenge. Quite often hey will offer opinions far beyond their years and understand provocative situations while still appearing innocent. It is important to support your child without smothering them. No matter what their abilities, they will still suffer the same teen angst and doubt held by others of their age. Roll with the punches, expect to be challenged and encourage them to explore areas beyond their comfort zone academically. BACKROUND http://www. azagt. org/teaching-gifted. html Common wisdom of the day once said bright children take care of themselves. Leta Hollingworth didn't believe a word of it. Instead, she thought teaching gifted students required specialized environments designed to bring out the full range of talents of the student. Hollingworth stumbled onto the concept of teaching gifted and talented students in a different way than the ordinary when her own teaching career hit a dead end. Hollingworth had been born and raised in Nebraska. She even graduated from the University of Nebraska at the age of 20, in 1906. Two years later, Leta Anna Stetter (Hollingsworth) moved to New York City and married Harry Levi Hollingworth, a Columbia University graduate student. Expecting to resume her teaching career in New York, her plan failed when she learned no one in New York City hired married women as teachers. Bored with the prospect of being a housewife for the rest of her life, Hollingworth took the next step in developing the methods for teaching gifted students still in use today. She enrolled at graduate school, too. Perhaps it was here that her interest in teaching gifted children sparked to life. She studied educational psychology and became a Columbia University professor. She focused her research and studies on finding the origins of human intelligence. She measured thousands of babies and monitored others for decades. It seems to have been important to Hollingworth to uncover any gender issues before tailoring methods for teaching gifted children of either gender. Her meticulous studies debunked the idea female inferiority. Over the years, her research and her methods for teaching gifted children led to more research and more books. She considered it vital to identify gifted children at as early an age as possible. She also advocated grouping gifted children with other gifted children instead of placing them in classes designed for the average student. Because Hollingworth considered daily contact a key component to her methods of teaching gifted and talented students, she eventually established a school in New York that was devoted to exceptionally bright students. Instead of a teacher-led program of study, the flow of the education was student driven instead. Hollingworth felt her special students would benefit from knowing about some of the challenges life might send their way. To prepare them, her curriculum for teaching gifted students included learning experiences based on issues they were likely to encounter at some point in their adult lives.

The Third Punic War and Carthago Delenda Est

The Third Punic War and Carthago Delenda Est By the end of the Second Punic War (the war where Hannibal and his elephants crossed the Alps), Roma (Rome) so hated Carthage that she wanted to destroy the north African urban center. The story is told that when the Romans finally got to take revenge, after they won the Third Punic War, they salted the fields so the Carthaginians could no longer live there. This is an example of urbicide.   Carthago Delenda Est! By 201 B.C., the end of the Second Punic War, Carthage no longer had its empire, but it was still a shrewd trading nation. By the middle of the second century, Carthage was thriving and it was hurting the trade of those Romans who had investments in North Africa. Marcus Cato, a respected Roman senator, began to clamor Carthago delenda est! Carthage must be destroyed! Carthage Breaks the Peace Treaty Meanwhile, African tribes neighboring Carthage knew that according to the peace treaty between Carthage and Rome that had concluded the Second Punic War, if Carthage overstepped the line drawn in the sand, Rome would interpret the move as an act of aggression. This offered daring African neighbors some impunity. These neighbors took advantage of this reason to feel secure and made hasty raids into the Carthaginian territory, knowing their victims couldnt pursue them. Eventually, Carthage became fed up. In 149 B.C., Carthage got back into armor and went after the Numidians. Rome declared war on the grounds that Carthage had broken the treaty. Although Carthage didnt stand a chance, the war was drawn out for three years. Eventually, a descendant of Scipio Africanus, Scipio Aemilianus, defeated the starved citizens of the besieged city of Carthage. After killing or selling all the inhabitants into slavery, the Romans razed (possibly salting the land) and burned the city. No one was allowed to live there. Carthage had been destroyed: Catos chant had been carried out. Primary Sources on the Third Punic War Polybius 2.1, 13, 36; 3.6-15, 17, 20-35, 39-56; 4.37. Livy 21. 1-21.Dio Cassius 12.48, 13.Diodorus Siculus 24.1-16.

Book Review - Gilda Radner essays

Book Review - Gilda Radner essays Gilda met Gene Wilder while they were making a movie - Hanky Panky. It wasnt too successful, nor did it do well for her career, but it did change her life. They were married in the south of France on September 19, 1984. (p.17) Gene loved France. Gilda had been there only once before when she was eighteen. All the terrible things that happen to tourists happened to her while she was there. She lost her travelers checks, she got diarrhea from getting so upset over the Anne Frank house. She said a lot of weird stuff happened while she was in Paris... that was...nicely put, not too romantic. Well all this being said, Gilda learned to love Paris after seeing it with Gene. Gene was also really into sports, and this got Gilda into it. She even took tennis lessons. She really wanted to be married to him though. Well not too long after their trip to Paris, they broke up. She was pretty upset. She decided to direct her love elsewhere and get a dog. Something Gilda said that was cool: Dogs are the most amazing creatures... they give unconditional love. For me they are the role model for being alive. So Gilda gets Sparkle and her and Gene get back together about five weeks later. (p.26) They do another movie together, The Woman In Red, which turned out to be mildly popular. They were going to go to France again but Sparkle ate rat poison so Gilda had to stay home and take care of her. She told Gene to go on and go though. And he did. When he came back he brought her an engagement ring. So then they went back to France and got married there. Chapter 2 The Baby and the Movie Star p.30 Gilda wanted to have a baby with Gene but her tubes were closed. But she refused to accept the infertility sentence that had been handed to her. But she also found it very difficult to literally make the decision to have a baby. She had been pregnant in the sixties, and at nineteen years old had an...

Biography of Elijah McCoy, American Inventor

Biography of Elijah McCoy, American Inventor Elijah McCoy (May 2, 1844–October 10, 1929) was an African-American inventor who received more than 50 patents for his inventions during his lifetime. His most famous invention was a cup that fed lubricating oil to machine bearings through a small tube. Machinists and engineers who wanted genuine McCoy lubricators might have used the expression the real McCoy- a term meaning the real deal or the genuine article. Fast Facts: Elijah McCoy Known For: McCoy was an African-American inventor who improved steam engine technology by designing an automatic lubricator.Born: May 2, 1844 in Colchester, Ontario, CanadaParents: George and Mildred McCoyDied: October 10, 1929 in Detroit, MichiganAwards and Honors: National Inventors Hall of FameSpouse(s): Ann Elizabeth Stewart (m. 1868-1872), Mary Eleanor Delaney (m.1873-1922) Early Life Elijah McCoy was born on May 2, 1844, in Colchester, Ontario, Canada. His parents- George and Mildred McCoy- were former slaves who had fled Kentucky for Canada on the Underground Railroad. George McCoy enlisted in the British forces, and in return, he was awarded 160 acres of land for his service. When Elijah was 3, his family moved back to the U.S. and settled in Detroit, Michigan. They later moved to Ypsilanti, Michigan, where George opened a tobacco business. Elijah had 11 brothers and sisters. Even as a young child, he enjoyed playing with tools and machines and experimenting with different ways to fix and improve them. Career At the age of 15, McCoy left the United States for a mechanical engineering apprenticeship in Edinburgh, Scotland. After becoming certified, he returned to Michigan to pursue a position in his field. However, McCoy- like other African-Americans at the time- faced racial discrimination that prevented him from earning a position appropriate to his level of education. The only job he could find was that of a locomotive fireman and oiler for the Michigan Central Railroad. The fireman on a train was responsible for fueling the steam engine and the ​oiler lubricated the engines moving parts as well as the trains axles and bearings. Because of his training, McCoy was able to identify and solve the problems of engine lubrication and overheating. At that time, trains needed to periodically stop and be lubricated to prevent overheating. McCoy developed a lubricator for steam engines that did not require the train to stop. His automatic lubricator used steam pressure to pump oil wherever it was needed. McCoy received a patent for this invention in 1872, the first of many he would receive for his improvements to steam engine lubricators. These advancements improved transit by allowing trains to travel farther without pausing for maintenance and re-oiling. McCoys device not only improved train systems; versions of the lubricator eventually appeared in oil-drilling and mining equipment and construction and factory tools. According to the patent, it did so by provid[ing] for the continuous flow of oil on the gears and other moving parts of a machine in order to keep it lubricated properly and continuous and thereby do away with the necessity of shutting down the machine periodically. As a result, the lubricator improved efficiency in a variety of fields. In 1868, Elijah McCoy married Ann Elizabeth Stewart, who died four years later. A year later, McCoy married his second wife, Mary Eleanora Delaney. The couple had no children. McCoy continued to improve upon his automatic lubricator design and make designs for new devices. Railroad and shipping lines began using McCoy’s new lubricators and the Michigan Central Railroad promoted him to an instructor in the use of his new inventions. Later, McCoy became a consultant to the railroad industry on patent matters. McCoy also obtained patents for some of his other inventions, including an ironing board and a lawn sprinkler, which he had designed to reduce the work involved in his household tasks. In 1922, McCoy and his wife Mary were in a car accident. Mary later died from her injuries, and McCoy experienced severe health problems for the rest of his life, complicating his professional obligations. The Real McCoy The expression the real McCoy- meaning the real thing (not a fake or inferior copy)- is a popular idiom among English-speakers. Its exact etymology is unknown. Some scholars believe it comes from the Scottish the real McKay, which first appeared in a poem in 1856. Others believe the expression was first used by railroad engineers looking for the real McCoy system, i.e. a lubricator equipped with Elijah McCoys automatic drip cup rather than a poor knockoff. Whatever the true etymology, the expression has been associated with McCoy for some time. In 2006, Andrew Moodie developed a play based on the inventors life called The Real McCoy. Death In 1920, McCoy opened his own company, the Elijah McCoy Manufacturing Company, to produce his products himself rather than licensing his designs to existing companies (many of the products he designed did not feature his name). Unfortunately, McCoy suffered in his later years, enduring a financial, mental, and physical breakdown that landed him in the hospital. He died on October 10, 1929, from senile dementia caused by hypertension after spending a year in the Eloise Infirmary in Michigan. McCoy was buried in Detroit Memorial Park East in Warren, Michigan. Legacy McCoy was widely admired for his ingenuity and accomplishments, especially in the African-American community. Booker T. Washington- an African-American educator and leader- cited McCoy in his Story of the Negro as the African-American inventor with the greatest number of patents. In 2001, McCoy was inducted into the National Inventors Hall of Fame. A historical marker stands outside his old workshop in Ypsilanti, Michigan, and the Elijah J. McCoy Midwest Regional U.S. Patent and Trademark Office in Detroit was named in his honor. Sources Asante, Molefi Kete.  100 Greatest African Americans: a Biographical Encyclopedia. Prometheus Books, 2002.Sluby, Patricia Carter.  The Inventive Spirit of African Americans: Patented Ingenuity. Praeger, 2008.Towle, Wendy, and Wil Clay.  The Real McCoy: the Life of an African-American Inventor. Scholastic, 1995.

Ideal Country Project- Saudi Aribia Essay Example | Topics and Well Written Essays - 1000 words

Ideal Country Project- Saudi Aribia - Essay Example Autocracy? Republic? etc) Read about the forms of government to explain why you have chosen this particular one (Monarchy, Communist, Parliamentary System, Constitutional Republic)Â   Democratic Government exists in the country. It is essential that individuals living in a State should have their say in the appointments of the runners of the state. It Is therefore decided that the ideal State should have a democratic system of republic and a Parliamentary system should be running. The members of the parliament would be chosen by the people themselves. The State has both natural and artificial boundaries. The artificial boundaries exist on the Western and the Eastern sides with Red Sea and Persian Gulf respectively. While artificial boundaries exist on the North and the South side with Jordan, Iraq and Kuwait and on the Southern side with Yemen and Oman States. The green color is the major color of the flag. It has been chosen because Islam is the major color religion followed by the majority of the population. Green color is considered as the trademark for the religion of Islam by the consensus of the majority. The white moon demonstrates the following of the lunar calendar by the State. The brown colored quadrilateral depicts the desert terrain of the State. The state of the Kingdom of Islam faces a number of issues with respect to its population and terrain. A part of these problems are related to the technological advancements and globalization of the present day world. Since English is not the native language of the State the majority of the natives have problems conversing fluently with their peers in the rest of the world. This may limit the spread of the extent of globalization in the said country. Some other problems being faced by the masses is gender inequality. In line with the teachings of Islam women are require to stay indoors unless an extreme urgency emerges compelling them to leave their abode and go out into the commercial market. Men

Website usability report Essay Example | Topics and Well Written Essays - 1500 words

Website usability report - Essay Example It is also compatible with smart phone browsers. However, it shows some problems about object alignment and colours. Particularly, the text is misaligned and some of the text lies outside the text box. Additionally, the colour of telephone number in ‘Booking your lessons’ section changes from white in computer version to mustard yellow in mobile version. This makes it difficult to view when accessing the site on a mobile cell phone. The â€Å"Alt† tags are used to describe the function of each picture (Chaffey, 2009). Alt tags are also helpful in search engine optimisation, to help people easily to link to the website. However, there is no evidence of Alt tags in any part of BSM website. The only one picture that has Alt tags is the testimonial picture at the front page but it does not help SEO because there is no keyword linked to BSM in Alt tags. The page is easy to load because the website is mostly a text-based. None of the part in the layout is in Flash or Java Script. There are less than 50 words on the front page. Fonts and colours are readable in every page. However, the website shows some errors in navigation. Few parts of the page have anchor text labelled but it is not helpful. Anchor text is supposed to help users know about the page that the text is linked by showing short information about the page (Gardyne, 2011). In BSM website, it repeats itself. In the ‘get quote’ page, there is no ‘Back’ button. This is a major technical drawback since users find it difficult to navigate back to previously viewed pages. This makes navigation a little difficult. Moreover, the â€Å"Save  £50 when you book 10 Lessons† banner links to â€Å"get quote† page instead of showing detail of the offers. In fact, most of offer links in the website are linked to â€Å"get quote† page, which the users find very annoying and unprofessional. When offer advertisements are placed on the website, the users

Apple Hamdi 3 Essay Example | Topics and Well Written Essays - 500 words

Apple Hamdi 3 - Essay Example Operation: Apple products are free from toxins such as BFR. The products are enclosed in highly recyclable aluminium. The firm also outsources production to the third party OEM partners so as to eliminate the burden of production management. By manufacturing components inside the Company, this eliminates the transaction cost of purchasing them in the market thus optimizing the plant’s utilization. As a result, it results to greater economies of scale. The firm also needs to locate its production units near a cluster of suppliers so as to reduce the costs of purchasing and distribution (Apple Inc., 2013). Outbound logistics: Apple needs to use a variety of direct and indirect distribution channels. The electronic Company is improving its capacities for distribution by increasing the number of its own retail stores globally. Lastly, Apple Inc. has developed economical packaging. This reduces material waste and emissions produced on transit (Apple, 2014). Sales and marketing: sales and are very crucial in ensuring that a firm sells its products. Apple makes use of both print and electronic media to advertise their products. Apple can make use of radio, television, and newspapers, as well as online marketing tools such as Facebook and Twitter to increase its scope of customer reach. This saves the cost of rent or salespeople at the stores. As part of its marketing strategy, the firm has entered into patent cross-licensing and also technology agreements with Microsoft. This was after years of unimpressive growth in market share. So as to maintain its market share, Apple has their own branded stores internationally that assist sell their products (Apple, 2014). Procurements: Recently, the firm realised that outsourcing the raw materials; core ingredients in the manufacture of a product that already exists in the market may be considered as a step towards gaining competitive advantage by Apple Inc (Apple, 2014). Human resource

Challenges in the Global Business Environment Essay - 5

Challenges in the Global Business Environment - Essay Example st, antibribery, international trade and antiboycott laws, government affairs and political involvement, operational excellence, competition laws, data privacy, information protection and intellectual property. The role and responsibility of Chevron include following the code of ethics. Chevron expects its employees and the whole Chevron community to be aware of their level of authority. This understanding helps everyone act within the limits. This approach helps to avoid conflicts over authority and hence improves the efficiency. In the event that any Chevron worker is not sure on what to do, it is at his or her mandate to seek guidance from the supervisors, managers or any other department within Chevron that has been mandated to provide guidance. Seeking guidance helps maintain Chevron high standards through making sure that employees are aware on their roles. Every employee of Chevron has a mandate to comply with Chevron codes of conduct (Chevron Corporation, 2014). Failure to do so leads to disciplinary actions. Discipline improves the image of Chevron as compliance with the law improves productivity and efficiency of workers. Within this code is the responsibility of every employee t o report a possible violation. The reporting of a possible violation that could lead to damage of Chevron reputation helps avert this predicament and build on loopholes that may lead to a similar wake. Chevron undertakes the Non-retaliation policy. Chevron does not retaliate on information provided by any employee in good faith (Chevron Corporation, 2014). Similarly, Chevron adopts a code of ethics regarding employees in specific. Chevron has invested in many parts of the world. It employs employees from all lifestyles. As such, Chevron respects diversity and it values the diverse cultures presented by its employees. It also provides equal opportunities to all. As such, Chevron avoids any form of discrimination in its providence of work opportunities and working conditions.

The relationship between the average amount of sleep a high school Assignment

The relationship between the average amount of sleep a high school teenager gets per school night and the total average amount of Internet used in one school week - Assignment Example Vast expansion in the sector of technology has been experienced in the recent past and has been embraced by almost all the people regardless of age. For a younger generation of people, technology has taken a very substantial role in both their educational and social lives. A large number of teenagers have access to cell phones, the Internet, desktops, laptops, and many other forms of modern technology. A matter of concern has been raised on the increased role played by the modern technology in the teenagers’ lives about how these children might be influenced. Currently, technology is greatly changing the process and content to a level that young children/teenagers are heavily immersed in a world that is surrounded with a lot of information. The ever increasing amount of time spent by teenagers on modern technology has raised a number of questions about the use and the trends of the technology. Dehmler states that the children of today are growing up in a very interconnected an d networked world. The teenagers have unlimited access to the modern technologies and use them in the ways they deem fit for them. This study was undertaken to present an understanding of the impact of Internet on the amount of hours spent on sleeping by the teenage students. Quantitative research methodology was used to guide the study. Two variables were used to test for the quantitative impact of the study. The variables included, the amount of time spent on the Internet (explanatory variable) and the amount of time spent in sleeping (dependent/response variable).

Crepe in Japan Essay Example | Topics and Well Written Essays - 1000 words

Crepe in Japan - Essay Example Japanese crepes often offer several filling combinations, majority of them are sweet. Crepe business in japan needs many strategies to ensure that the business maintains its high standards in addition to retaining and attracting more customers. Japanese crepes are considered soft and crispy. They do not only serve as crepes for dessert but also crepes for savory that can be as a lunch meal. Crepes in japan do have several savory choices that make individual crave for it by just looking at it. Crepes In japan is almost reaching points of declining since less promotional activities are being used as strategies to enhance the sales. The consumer curiosity helps in enhancing the sales growth of crepe in japan. In japan, crepes products are directly distributed to the outlets to expand the markets. The crepes in japan come in various flavors including the crispy and savory crepes. Most of the crepes in japan are on the spot as desserts. Everything that entails the making of the crepes from the icing to the fruits, all are made on the same spot when an order is made. They are with no preservative being added on, and this offers an alternative to enjoy the dessert. The option of not using preservatives in the preparation of crepes in japan gives an alternative to the individuals who are not always seeking crispy crepes but also the yummiest at the same time. These desserts are one hundred percent made from the Japanese recipe that are original and thus attract several Japanese customers. Crepes in japan are sold just like any other foodstuffs; high quality and fresh. The outlets that serve to sell the crepes are made in a way that they look comfortable, cozy and have a unique atmosphere.

The relationship between the average amount of sleep a high school Assignment

The relationship between the average amount of sleep a high school teenager gets per school night and the total average amount of Internet used in one school week - Assignment Example Vast expansion in the sector of technology has been experienced in the recent past and has been embraced by almost all the people regardless of age. For a younger generation of people, technology has taken a very substantial role in both their educational and social lives. A large number of teenagers have access to cell phones, the Internet, desktops, laptops, and many other forms of modern technology. A matter of concern has been raised on the increased role played by the modern technology in the teenagers’ lives about how these children might be influenced. Currently, technology is greatly changing the process and content to a level that young children/teenagers are heavily immersed in a world that is surrounded with a lot of information. The ever increasing amount of time spent by teenagers on modern technology has raised a number of questions about the use and the trends of the technology. Dehmler states that the children of today are growing up in a very interconnected an d networked world. The teenagers have unlimited access to the modern technologies and use them in the ways they deem fit for them. This study was undertaken to present an understanding of the impact of Internet on the amount of hours spent on sleeping by the teenage students. Quantitative research methodology was used to guide the study. Two variables were used to test for the quantitative impact of the study. The variables included, the amount of time spent on the Internet (explanatory variable) and the amount of time spent in sleeping (dependent/response variable).

Marketing theory and concepts Essay Example for Free

Marketing theory and concepts Essay Every business wither its small or big, aim to meet the needs of their actual and potential customers. In order for them to do this, they need to follow some sort of theory and concept. This assignment will be looking at the marketing theory and marketing concepts which are portrayed in the traditional marketing literature, and how they have limited application in guiding small business marketing practice. Marketing plays a vital role not only in developing, producing, and selling products or services, but also in guiding recruiting labors and raising capital. Although it can be said that successful entrepreneurs undertake marketing in unusual ways. They mainly rely on interactive marketing methods, which is often communicated through word-of-mouth rather than a more traditional marketing mix. Entrepreneurs monitor the marketplace through informal networks rather than formalised market research, and generally adopt more entrepreneurial approaches to marketing activities. However, depending on the business model, a complex and formalised initial market research can be crucial for a successful market entry. There are many marketing theories that are used in traditional marketing literature such as Schumpeter (1934) who said that entrepreneurs proactively created opportunity, using innovative combinations which often included creative destruction of passive or lethargic economic markets. According to Schumpeter the role of an entrepreneur is to innovate, and by doing this, you move the economy from one equilibrium to another. This kind of innovation could come about from one or more introduction of a new product; a new method of production; the development of a new market; the use of new sources of raw material, and the reorganisation of a new industry or its processes. He also distinguished between the entrepreneur and the capitalist. Schumpeter agreed with the fact, that in practice an innovator could also actually be a capitalist. Another well-known theorist next to Schumpeter is Kirzner (1973) who said that entrepreneurs should have a sense of alertness to identify the opportunities in the market and exploit them accordingly . He states The  pure entrepreneur, on the other hand, proceeds by his alertness to discover and exploit situations in which he is able to sell for high prices that which he can buy for low prices. Pure entrepreneur profit is the difference between the two sets of prices. The discovery of a profit opportunity means the discovery of something obtainable for nothing at all. No investment at all is required; the free ten-dollar bill is discovered to be already within one is grasps (Kirzner, 1973, 48). The marketing concept has changed significantly over time. In todays business world the customer is at the forefront, not all businesses in the past followed this concept, as they placed other factors first rather than their customers this is shown as follows:Production Oriented was the focus of the actual business and not the customer needs, as where this has now changed and we can see that it is more focused on customer needs. Production Orientation is when the company believe that they have a superior product, based on quality and features. Due to this thinking the company assume the customers will like it to. In todays market the customers decide as to what product they like. Sales Orientation is the focus where the company makes a product or provides a service, and then sells or offers it to the target market. This causes problems, as consumers may not like what is being offered to them, which is why companies are making sure that they test their services out, to a small group of the target audience. Market Orientation concept has not actually changed over time, it puts the customers first, as the companies try to understand the needs of the customers by using appropriate research methods. These methods are then developed to make sure information from customers, are fed back to the company for them to see what the target audience are interested in . SMEs who may adapt the marketing concept or 4Ps do so fully rather than explicitly (Carson and Gilmore, 2000). Jaworski and Kohli, (1990) also commented on the limitations of the marketing concept (p15). Therefore, the  SME approach is characterized by networking with stakeholders awareness to customer needs (Gilmore, Carson and Grant, 2001; Hill and Wright, 2001). Which is characterized by the size of these firms and their closeness to customers, (Gilmore, Carson, ODonnell and Cummins, 1999) as well as inexpensive forms of marketing such as word of mouth (Gilmore 1999). It is vital for SMEs to set the 4Ps, target a market and position themselves, but how this is done and planned is an important issue as it helps guiding a small business to success. Differences between traditional market literature and variants produced during the 1960s were mainly attributable to the addition of concepts popularized during that decade. For example, Cundiff and Still covered an analysis of the 4 Ps of marketing with the concept that marketing is a subsystem of business. (Cundiff, E.W., Still, R.R. 1976)The basic principles of marketing are generally applicable to large and small businesses. Marketing in SMEs has been recognized as a problematic area for researchers for over 20 years (Chaston and Mangles, 2002; Siu and Kirby, 1998). SME marketing in practice is considered to be mainly done though networking (Gilmore 2001) or a combination of transaction, relationship, interaction and network marketing (Brodie 1997). Recently the use of Internet marketing (Chaffey 2000) or e-commerce (Rayport and Jaworski, 2001) has become popular in all types of businesses including SMEs. Marketing in practice in small firms seem to rely mainly on personal contact networks (Hill and Wright, 2001; Gilmore 2001; Brodie 1997) and is often driven by the particular way a manager does business. According to Gilmore (2001) marketing in SMEs is likely to be chaotic, informal, loose, unstructured, spontaneous, and reactive and conform to industry norms. Gilmore (2001) showed that as a result of networking there was a high level of communication between the SME manager and their competitors then what is usually reported in the marketing literature as well as competing firms may be quite supportive of each other. Similarly, networking with customers usually involves building a relationship with one or two key individuals in those companies. If these individuals were to leave then the relationship the company would break (Gilmore 2001). SME owners must recognize that  building relationships are vital to a companys success and they invest a considerable amount of time and effort in maintaining good relations with regular clients (Gilmore 2001). The foundation and existence of an effective networking is concerned with maximizing marketing opportunities and ensuring the enterprises survival and development (Gilmore 2001). Something, which is more important, in todays world, is having a foot in the business market, which is constantly changing to meet customer needs. The tables have been turned on the fortunes of many long-established firms. Its believed that a majority of firms that are in trouble, and those that have failed recently, have done so because they have been let down by their own marketing. Traditional marketing is now being turned. The ideas of marketing and branding strategy that passed for conventional wisdom before do not hold true today. A small but growing number of innovative firms have adopted completely new and differentiate approaches in marketing, reflecting a clear and unmistakable change in the global culture. In this era of globalisation and the Internet the consumer is behaving in a radically different way and is no longer vulnerable to the overworked ploys of marketing. The present times call for a new competition one that strays from the prescriptions that traditional marketing theory holds, that sometimes works in a way that it is counter to it and that lays focus on network-building and pulling the customer above all else. Many experienced hands in corporate boardrooms are oblivious to these shifting sands and evolving trends, and are paying the price as a result. In general the basic principles and concepts of marketing are as relevant to SMEs as it is to larger firms, but some theories, tools and techniques of marketing are not as relevant or useful to SMEs. The nature of SME marketing is the concept, which is mainly dominated by the inherent characteristics of the entrepreneur and the SME itself. Although not all small business may take the marketing theories and concepts in to consideration, while carrying out some sort of market research they will have come a across them. They may have limited application in todays marketing world but they do provide the basis for which a business can start their research on which helps guiding them in to the marketing practice. Therefore marketing theories and Concepts  portrayed in the traditional marketing literature has limited application in guiding small business marketing practice although they give the business a rough base to start their market practice. Competition and Entrepreneurship, The University of Chicago Press, Chicago and LondonCarson, D. and A. Gilmore, (2000), Marketing at the Interface: Not What But How', Journal of Marketing Theory and Practice, Vol. 8Kohli, A. K. and B. J. Jaworski, (1990), The Construct, Research Propositions, and Managerial Implications, Journal of Marketing,(Gilmore, Carson and Grant, 2001; Hill and Wright, 2001). Gilmore, A., D. Carson and K. Grant (2001), SME Marketing in Practice, MarketingIntelligence and Planning, Vol. 19(Gilmore, Carson, ODonnell and Cummins, 1999) Added value: A QualitativeAssessment of SME Marketing, Irish Marketing Review(Cundiff, E.W., Still, R.R. 1976), Fundamentals of Modern Marketing, 2nd ed.)Chaston, I and Mangles, T. (2002) Small Business Marketing Management.Siu, W. and Kirby, D.A. (1998) Approaches to small firm marketing: A Critique. European Journal of Marketing, vol. 32, no. Brodie, R.J., Coviello, N.E., Brookes, R.W. and Little, V. (1997) Towards a Paradigm Shiftin Marketing? An Examination of Current Marketing Practices. Journal of Marketing Management,Chaffey, D., Mayer, R., Johnston, K. and Ellis-Chadwick, F. (2000) Internet Marketing. Prentice Hall, Harlow, EnglandRayport, J. F. and Jaworski, B. J. (2001) e-Commerce. McGraw-Hill, Boston, USA. Hill, J. and Wright, L. T. (2001) A Qualitative Research Agenda for Small to Medium-sized Enterprises. Marketing Intelligence and Planning,http://www.druid.dk/uploads/tx_picturedb/ds1998-9.pdfhttps://www.mises.org/journals/scholar/wood.pdfhttp://knight.fcu.edu.tw/~gunning/subjecti/workpape/kirz_ent.pdfBooksHandbook of Entrepreneurship Research and Interdisciplinary Survey and Introduction By: Zoltan J Acs, David B